About a week ago, I was looking at some comments on a blog post that I had written. I noticed on my Facebook page that my “rating” had dropped from a 4.9 to a 4.4. Why did that happen?
As background, I want to share that I really hate this striving for ratings. Self-promotion violates a strong belief that I have about values of modesty and humility. For me, these aren’t only desirable attributes, but binding religious values. Humility doesn’t mean that I pretend to lack expertise or dismiss any that I have acquired that can be helpful to others. But it does mean being self-aware of the number of people who have helped me over a lifetime to develop my abilities, being grateful for having these people in my life and acknowledging my debt to them. And at this stage, it’s more satisfying to strive to help nurture the talents of those who are younger and collaborate with peers, then to put energy into striving for higher ratings. But I’m realistic and know that ratings can affect my reputation and limit potential future business opportunities, and this incident upset me.
So here’s what I think happened. Facebook allowed a not-so-thinly veiled anti-Semitic and anti-Muslim tirade related to my blog post to be mistakenly posted on my review page, and the reviewer gave me a rating of “1 star.“ That’s already two strikes against Facebook: first, allowing that rant to appear, and second, having it appear on my overall review page and not the blog post to which the reader had reacted. There may be a third strike: it also had a “fake” feel to it. The grammar, the awkwardness of style, the stilted language and the coded and explicit hateful language suggested that this was the work of a troll.
Facebook does not make it simple to contact them about such incidents, despite some recent improvements in providing feedback. And I made the mistake of not taking a screenshot of the individual’s name and his comments immediately. To Facebook‘s credit, they removed the comments very quickly after I contacted them. I’ve now written a total of three times to Facebook (that’s another story of how difficult it is to contact Facebook after a first effort) asking for an explanation of why they didn’t remove the rating if they saw fit to remove the comment.
Hey Facebook, are you listening?
I like to promote curiosity, exciting ideas, wisdom, collaboration, innovation -and yes, I don’t mind periodically sharing some of my accomplishments. When I write a blog or speak, I expect that people will differ with me, and I’m accustomed to some pretty harsh comments both from the political and religious right and left. If you’re going to be public about your ideas, personal attacks, as opposed to critiques of ideas, have become normative. But this particular issue has really lit a fire under me. And personal dislike about self-promotion aside, it’s wrong.
I’d like to know if you’ve had this experience before, either on Facebook or some other social media site, where you didn’t have the ability to fight back in an unfair fight. If you have some advice or have the experience to share in this kind of matter, please do so here. And thanks for listening to my struggle.Tags: Facebook, Israel, jewish, Social Media, Social Media Marketing